Disney is committed to creating positive, safe, fun, and inclusive entertainment experiences that audiences of all ages can enjoy together. We take seriously the high expectations that consumers, guests, and stakeholders have of our brands and know we must continue to earn their trust every day.

Healthy Living

Disney is committed to creating healthier generations by making healthy living fun and simple. Our Nutrition Guideline Policy drives our approach to food marketing, the Disney Check is a tool to help families identify better-for-you foods, and we integrate inspiring healthy messages into our media content.

Diversity in Content

Disney is committed to reflecting the diversity of culture and backgrounds of our consumers and the world around us. We believe diversity in our storytelling, creative content, and entertainment experiences is integral to the growth and viability of the company.

Responsible Marketing

Throughout our creative and business processes, Disney maintains internal guidelines that apply to marketing presented on distribution platforms likely to be viewed by children.